Are you a fitness entrepreneur with a vision to motivate, empower and inspire your clients? If you're launching a fitness business in 2020, you're probably wondering how to design a fitness logo that will attract a health and wellness focused clientele to your business from Instagram or street signage. We've curated 70 fitness logo ideas to highlight the logo design trends influencing the fitness industry so when it comes to making your fitness logo you'll be heading in the right direction.

The global fitness industry is booming! In 2016, the global fitness industry is valued at US$80 billion. A new generation of fitness entrepreneurs is reinventing how fitness and wellbeing is delivered in person and online. Traditional gyms now compete with dance studios, barre classes and reformer pilates for customers. Boutique gyms have sprung up on main street to offer cycling (spin) classes and cross-fit circuits. Wellness is growing fast with meditation clinics and, yoga studios commonplace and now the rise of online fitness tutorial videos.

How to Get a Fitness Logo for Your Brand

Whether you want to run meditation school, create a nutrition brand, open a studio gym in your neighborhood, or launch an online vlog channel to sell exercise classes online, creating your fitness brand starts with a memorable logo design. Your fitness logo represents your brand vision and connects your brand with a customer tribe who want your products and services. A logo can't be everything to everyone, but a great logo design will resonate specifically with your target customers.

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As a first step, identify your target market, and then define what your company stands for. Once you've established the direction, you'll be ready to create your logo or hire a logo designer to design a logo for you. Eye-catching fitnesss brands tend to communicate some (not all at once!) of the following attributes: mindfulness, aspiration, positivity, power, strength, dynamism or vitality to connect with fitness-focused individuals. The visual design should inspire potential customers to imagine a better version of themselves.

Like any industry there are familiar icons and symbols used by businesses. For example, leaf logos to represent growth, lotus flower logos for meditation retreats. There's nothing wrong with these ideas, but for your fitness logo to stand out, you want to have a fresh take on your brand so you don't end up with a generic design.

Fitness logo trends: Modern logomarks, badge logos featuring tools like dumbbells, retro logos and person-focused logos targeting either men or women. If you are looking for the perfect fitness logo to fit your brand, here are 70 fitness logo ideas to help you launch your business!

Fitness Logos for Gyms and Fitness Studios

  • Person-focused logomarks with men or women flexing or holding up a dumbbell, warriors and biceps
  • Tool focused badge logos featuring gym equipment especially dumbells, kettle bells and boxing gloves

Leaf

Glass Logo Design by Podvoodoo13

Bicep Heart Logo Design by Csart

Blue Arm Logo Design by Csart

Retro Logo Design by Eightylogos

Gorilla Logo Design by Runmbay

Motion Logo Design by Oszkar

Door Logo Design by John Garcia

Silhouette Logo Design by Logobrainstorm

Mountain Logo Design by Mekarim


Round Logo Design by Town

Chat Logo Design by Town

Square Logo Design by Town

Modern Logo Design by Town

Dumbbell Logo Design by Ancitis

Boxing Logo Design by Podan

Kettlebell Logo Design by Inovalius

Clock Logo Design by Logogo

Red Cherry Logo Design by Inovalius

Tyre Logo Design by Carlittos

Bull Logo Design by Kukuhart

Rhino Logo Design by Inovalius

Orange Logo Design by 000Jeancarlos

Monogram Logo Design by Vectorizm

Blue Font Logo Design by Esolz Technologies

Triangle Logo Design by The_Crops

Pink Logo Design by Alien Cookie

Gray Logo Design by Afhama Studios

Letter G Logo Design by Greenlamp

Red Badge Logo Design by Arrow Designs



Fitness Logo Designs for Yoga Studios and Meditation Workshops

  • Yoga meditation poses either with an image of a lotus or a mantra symbol
  • Hands for connection and safety, eyes closed for meditation brands
  • Mountain logos work well for adventure seekers and outdoor fitness camps
Outline Logo Design by Zdesign

Meditation Logo Design by Theljusho

Corporate Wellness Logo Design by Graphicsexpert

Pregnancy Logo Design by Kreative Fingers


Pink Lotus Flower Logo Design by King Cozy

Pink Human sLogo Design by Graphisto

Mantra Logo Design by Brandtime

Yoga Logo Design by Wdmpk

Lotus Flower Logo Design by Mark 25

Butterfly Logo Design by Elunico



Lotus Pose Logo Design by Vectorfrenzy

Meditating Human Logo Design by Eightylogos

Arrow Logo Design by Surabayawarnawarni

Rainbow Logo Design by User151



Kickboxing and Crossfit Logo Ideas

Fierce animals like a rhino, lion, bulls and wolf logos symbolize strength and work well for powerlifting suit crossfit and HIIT cicuits.



Kickboxer Logo Design by Adigun

Heart Logo Design by Naqqosh


Fitness Logo Ideas for Coach and Personal Trainers



Body Builder Logo Design by Daoud

Planking Logo Design by George.Wood

Steel Knot Logo Design by Nucologos

Cirle Logo by Thomas Dehart

Yoga Coaching Logo Design by Nutu

Health and FitnessHealth and Fitness Logo Design by Lioness Designs

Combination Fitness Logo Design by Gldesigns

Pineapple Logo Design by Hd


Logo Ideas for Nutrition Brands, Health and Wellness Businesses

Leaves, trees, and green logos for growth and regeneration are popular with nutrition and wellness brands.

Crown Logo Design by Atvento Graphics

Nutrition Logo Design by Graphic Bricks


Need a fitness logo for your health and fitness brand?

The good news is you don't need a big brand budget to get a fantastic fitness logo for your business. We recommend the following ways to get a logo you'll love:

1. Hire a professional logo designer or launch a logo design contest

You can work one on one with a professional logo designer, or launch a logo design contest and get hundreds of fitness logo ideas from a crowd of logo designers.

DesignCrowd's global community of 600,000 talented designers specialize in logo design for the fitness and wellbeing industry and can design a custom fitness logo according to your specific design requirements. This option is excellent for business owners who don't know what design they want and want to leave the heavy lifting to the design professionals.

2. Try an online template logo maker like BrandCrowd

Create your business logo with a logo maker. With more than 10, 000 logos to browse, you'll be able to see what you're getting before you buy the design. If you have a 'design eye', you can also edit the colors and text giving you more control. Another key advantage of BrandCrowd's logo maker is that you can get a custom logo in a few minutes.

BrandCrowd offers other AI-powered logo generators including:

Want more fitness logo inspiration

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Written by Marvi Ocampo on Monday, August 27, 2018

Marvi is a travel blogger and freelance writer who mixes in a love for design into her work. Connect with her through her travel blog at Osmiva.com