Be it to play it, watch it, or efforts to pointedly ignore it, there's really little escaping the wide world of sports. Here at DesignCrowd we totally love sports, not least for the myriad of design opportunities associated with all formats. There's always a team in need of a uniform or game flyer somewhere, and designing logos that convey ambition and team spirit can be especially fun and rewarding.
There are lots of ways sports teams like to communicate their core values, many of which come quickly into focus when looking at the world's most successful and well-known brands. In Forbes' line-up of most valuable sports teams we see some very clear trends emerging in terms of sports team logo design.
Many teams opt for round designs, which aren't just appropriate for their resemblance to a ball, but also because they signify team spirit and coherence. The same is achieved by the color blue, which is very popular in sports, standing for community and steadfastness. This is most often combined with a fiery red, as blue can also signify low energy or stuffiness. Energetic red makes up for this and shows a competitive edge.
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We also see a lot of animal logos, particularly anything known to be fast, strong or dangerous: Bulls, birds of prey, horses and big game cats are particularly popular. Other teams prefer to evoke their heritage, using stylized images of ancestors or coats of arms to represent themselves.
Whichever style they chose, all these teams have highly original and instantly recognizable logos. If you're currently in the market for a team emblem, make sure to pick something that communicates the values of your team and sets it apart from your opponents. We're sure our own team of winning designers will give it their best shot.
1. Dallas Cowboys - Worth $4.0 billion
2. Real Madrid CF - Worth $3.26 billion
3. New York Yankees - Worth $3.2 billion
4. New England Patriots - Worth $3.2 billion
5. FC Barcelona - Worth $3.16 billion
6. Manchester United - Worth $3.1 billion
7. Washington Redskins - Worth $2.85 billion
8. New York Giants - Worth $2.8 billion
9. San Franciso 49ers - Worth $2.7 billion
10. Los Angeles Lakers - Worth $2.6 billion
10. New York Jets - Worth $2.6 billion
12. New York Knicks - Worth $2.5 billion
12. Houston Texans - Worth $2.5 billion
14. Chicago Bears - Worth $2.45 billion
15. Los Angeles Dodgers - Worth $2.4 billion
15. Philadelphia Eagles - Worth $2.4 billion
17. FC Bayern München - Worth $2.35 billion
18. Boston Red Sox - Worth $2.1 billion
19. Chicago Bulls - Worth $2 billion
19. San Francisco Giants - Worth $2 billion
21. Green Bay Packers - Worth $1.95 billion
22. Denver Broncos - Worth $1.94 billion
23. Baltimore Ravens - Worth $1.93 billion
24. Pittsburgh Steelers - Worth $1.9 billion
25. Indianapolis Colts - Worth $1.88 billion
26. Seattle Seahawks - Worth $1.87 billion
27. Miami Dolphins - Worth $1.85 billion
28. Chicago Cubs - Worth $1.8 billion
29. Boston Celtics - Worth $1.7 billion
30. Atlanta Falcons - Worth $1.67 billion
31. Los Angeles Clippers - Worth $1.6 billion
32. Minnesota Vikings - Worth $1.59 billion
33. Carolina Panthers - Worth $1.56 billion
34. Arizona Cardinals - Worth $1.54 billion
35. Kansas City Chiefs - Worth $1.53 billion
36. San Diego Chargers - Worth $1.525 billion
37. New Orleans Saints - Worth $1.52 billion
38. Tampa Bay Buccaneers - Worth $1.51 billion
39. Brooklyn Nets - Worth $1.5 billion
39. Cleveland Browns - Worth $1.5 billion
41. St. Louis Rams - Worth $1.45 billion
42. Cincinnati Bengals - Worth $1.445 billion
43. Detroit Lions - Worth $1.44 billion
44. Oakland Raiders - Worth $1.43 billion
45. St Louis Cardinals - Worth $1.4 billion
46. Buffalo Bills - Worth $1.4 billion
47. Manchester City FC - Worth $1.39 billion
48. Chelsea FC - Worth $1.37 billion
49. Ferrari - Worth $1.35 billion
50. New York Mets - Worth $1.35 billion
Want More?
Check out some sport team logos for your fav sport:
Football logo designs
Soccer logo designs
Basketball logo designs
Esports logo designs
... OR try these other blogs about sport and big brand logo design:
100 Famous Corporate Logos From The Top Companies Of 2015
2015 Rugby World Cup Posters And Classics From Past Tournaments
25 Top Logo Designs From The World's Most Popular And Highly Paid DJs In 2015
Written by Jane Murray on Monday, February 22, 2016
Jane Murray is a freelance copywriter based in Sydney. Apart from writing up a storm for the DesignCrowd blog on anything from logo design to Michael Jackson's shoes, she enjoys reading literary science fiction and hanging out with most animals except wasps. Get in touch via LinkedIn.
